SkinCeuticals -
Winter Skin Hero
Winter Skin Hero
SkinCeuticals were looking to raise awareness of their Hyaluronic Acid Intensifier Serum as the winter skin hero for hydration and plumpness. As the product was relatively unknown to the ELLE audience we treated this as a re-launch with an animated digital cover. Featuring SkinCeuticals ambassador, Sara Crampton, it leveraged her minimalist ethos to show how simple swaps in winter can make a big difference to your skin and overall wellbeing.
Photography & Videography by Steven Chee.
Scope:
Art Direction
Digital Design
Concept Development
Art Direction
Digital Design
Concept Development